Struggling to separate hype from hard facts in demand generation? Now available on-demand, this special episode of The HEX-Files podcast dives deep into today’s most pressing demand gen challenges — with a twist.

Originally aired live, this energy marketing session tackles the viral question, “Are there any humans left on the Internet?” and uses it as a launchpad to reveal actionable strategies for generating real, relevant demand in the digital age. Featuring expert insights from Arnaud Dasprez (CEO, HexaGroup) and Nick Caruso (Co-Founder, KnowledgeNet.AI), you’ll uncover how AI is transforming demand gen, how to identify and engage the right audience (not bots), and how to align KPIs with measurable outcomes.

Tailored for marketers and sales professionals in energy and industrial services, this episode delivers sharp, practical advice to help you cut costs, reduce risk, and drive results — all in under an hour. Watch now to upgrade your strategy with real-world insights that actually work.